2004 Pinnacle Award Winners
Best of Show - Advertising Campaign, $75,001 or more
Northwestern Memorial Hospital
Entry: "Enjoy Your Health" Campaign
Advertising Campaign, $25,000 or less Certificate of Merit
- Alexian Brothers Hospital Network
- Entry: St. Alexius Medical Center 24-Hour Care
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
- Southern Illinois Healthcare/Memorial Hospital of Carbondale
- Entry: Dancing Dad
- Project Team:
- Tracy Herron, Marilyn Storch, Doug Bohringer
Advertising campaign, $25,001 to $75,000 Award of Excellence
- Illini Hospital
- Entry: illinibaby.com campaign
- Agency: Gunter Advertising
- Project Team:
- Rob Gunter, Lisa McCluskey, Dick Oberg
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Entry: Take Time For Your Health
- Project Team:
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Swedish American Health System
- Entry: Primary Care
- Project Team:
- Brian Reck
Advertising Campaign, $25,001 to $75,000 Certificate of Merit
- Silver Cross Hospital
- Entry: Solucient Campaign
- Agency: Pratt Marketing Group
- Southern Illinois Healthcare - Herrin Hospital
- Entry: Herrin Hospital "Generations" Campaign
- Agency: Omni Communications Group
- Project Team:
- Marilyn Storch, Tracy Dillon, Doug Bohringer, Coutney Stendeback
Advertising Campaign, $75,001 or more Award of Excellence, Best of Show
- Northwestern Memorial Hospital
- Entry: "Enjoy Your Health" Campaign
Advertising Campaign, $75,001 or more Certificate of Merit
- University of Chicago Hospitals
- Entry: UCH - Forefront of Medicine
- Agency: Coil, Counts, Ford & Cheney
- Project Team:
- Kirk Borland, Mike Cheney, Ben Counts, Ryan McDougal, Ron Coil, Ivy Bennett, Norma Jenkins, Daiquiri Sartor
Annual Reports Award of Excellence
- Evanston Northwestern Healthcare
- Entry: 2003 Annual Report
- Project Team:
- Gail Polzin
- Illinois Valley Community Hospital
- Entry: 2003 IVCH Annual Report
- Project Team:
- Gene Vogelgesang
- La Rabida Children's Hospital
- Entry: A Brighter Future Begins with La Rabida
- Agency: Oliver Dunlop Associates
- Project Team:
- Lisa Jones, Kelly Wood, Mary Fetsch, Ferren Farah
- Northwest Community Hospital
- Entry: 2002 Annual Report
- Agency: Pratt Marketing Group
- Rush-Copley Medical Center
- Entry: Quality Report 2003
- Project Team:
- Rush-Copley Medical Center
Annual Reports Certificate of Merit
- Centegra Health System
- Entry: Centegra Annual Review, 2003
- Project Team:
- Geoffrey Huys, Judith Irwin, Melissa Matusek, Michael Lenzi, Catherine Stahlecker
- Northwestern Memorial Hospital
- Entry: Northwestern Memorial Healthcare 2003 Annual Report
- OSF Healthcare
- Entry: 2003 Annual Report
- Project Team:
- David Adcock, Gerrie Gustafson, Jim Farrell, Jeff Koch, Pam Meiner, Jon McKee, Barb Quick, Lanna Scannell, Judy Winkler, Cheryl DeShambo, TRG
- Southern Illinois Healthcare
- Entry: Annual Report
- Project Team:
- Marilyn Storch, Thomas Firestone, MD, FACEP, Kathleen Fralish, Phd, Noteworthy Communications
- St. John's Hospital
- Entry: Annual Report
- Project Team:
- Jean Campbell, Linda Leinberger, Brian Reardon, Deborah Yoggerst
Audiovisual Presentations, 15 minutes or less Certificate of Merit
- Alexian Brothers Hospital Network
- Entry: Vocation Recruitment, PR Video
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
- Swedish American Health System
- Entry: Swedish American New Employee Orientation Video
- Project Team:
- Jeff Dolphin, Tom Massari
Community Newsletter, $15,000 or less per issue Award of Excellence
- Illinois Valley Community Hospital
- Entry: Health Scene
- Project Team:
- Gene Vogelgesang
Community Newsletter, $15,000 or less per issue Certificate of Merit
- Advanced Medical Transport
- Entry: Code 1 Report Newsletter
- Agency: E.W. McDaniels Healthcare Marketing Group, Inc.
- Project Team:
- Brenda McDaniels, Rod Stanley
- Iroquois Memorial Hospital
- Entry: Community Health News
- Project Team:
- Jim McRoberts, Terri Fanning
- La Rabida Children's Hospital
- Entry: Currents Newsletter
- Project Team:
- Lisa Jones, Ferren Farah
- Northwestern Memorial Hospital
- Entry: Healthy Transitions
- Shriners Hospitals for Children, Chicago
- Entry: Staying Connected
- Project Team:
- Alan Fethiere, Caroline Anderson, PHD; Lawrence C. Vogel, MD; Kathy Willis; Elise Wachspress
- St. John's Hospital
- Entry: Healing Today
- Project Team:
- Jean Campbell, Linda Leinberger, Brian Reardon, Deborah Yoggerst, Ellen Feldhausen
Community Newsletter, $15,000 or more per issue Certificate of Merit
- Gottlieb Memorial Hospital
- Entry: Pulse Newsletter
- Project Team:
- Kris Brunst-Pasquini, Jessica Crotty, Art Bloom
Community Newsletter, $15,001 or more Award of Excellence
- Sarah Bush Lincoln Health System
- Entry: Health Styles
- Project Team:
- Patty Peterson, Stuart Bushur, Jody Jones, Kim Irwin
Community Newsletter, $15,001 or more per issue Award of Excellence
- Northwestern Memorial Hospital
- Entry: Lifetime of Health
Community Newsletter, $15,001 or more per issue Certificate of Merit
- Centegra Health System
- Entry: Centegra Health Today
- Project Team:
- Geoffrey Huys, Judith Irwin, Melissa Matusek, Michael Lenzi, Catherine Stahlecker
- Resurrection Health care
- Entry: Resource Newsletter Fall 2003/Spring 2004
- Agency: Donovan Design
- Project Team:
- Mary Ann Cunningham, Pat Favia, Donovan Design
Direct Mail Advertising, $1,501 or more Award of Excellence
- OSF Saint Anthony Medical Center
- Entry: I Am A Nurse
- Project Team:
- Gregory Alford, Lorraine Campbell, GinestraWatson, Inc.
- OSF Saint Anthony Medical Center
- Entry: I Am A Radiation Therapist
- Project Team:
- Gregory Alford, Lorraine Campbell, Janet Skurski, David Friedrich, GinestraWatson, Inc.
- Our Lady of the Resurrection Medical center/Resurrection Health care
- Entry: The New Breast Center at Our Lady of The Resurrection Medical Center
- Project Team:
- Our Lady of the Resurrection Medical Center, Resurrection Health Care
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Entry: Where Does It Hurt?
- Project Team:
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
Direct Mail Advertising, $1,501 or more Certificate of Merit
- Loyola University Health System
- Entry: New Mover Program
- Project Team:
- Bill Rowe
- Loyola University Medical Center
- Entry: Physician Practice Building - Jennifer Buhrke, MD
- Agency: CPM Marketing Group
- Project Team:
- Lynda Coufal, Creative Director, CPM Marketing Group Inc; Glenn Saliba, Account Manager, CPM Marketing Group, Inc; Bill Rowe, Marketing Manager, Loyola University Medical Center
- Loyola University Medical Center
- Entry: Physician Practice Building - Nila Vora, MD
- Agency: CPM Marketing Group
- Project Team:
- Lynda Coufal, Creative Director, CPM Marketing Group Inc; Glenn Saliba, Account Manager, CPM Marketing Group, Inc; Bill Rowe, Marketing Manager, Loyola University Medical Center
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Entry: Introducing the Doctors of Bucktown and Wicker Park
- Project Team:
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
Direct Mail Advertising, $1,501 or more Award of Excellence
- Alexian Brothers Hospital Network
- Entry: AlexcianConnects Healthlife
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
Direct Mail Advertsing, $1,501 or more Award of Excellence
- Southern Illinois Healthcare/Memorial Hospital of Carbondale
- Entry: Proven Heart Care
- Project Team:
- Tracy Herron, Marilyn Storch, Doug Bohringer, Phil Schaefer
Employee Newsletter, $500 or less per issue Award of Excellence
- Swedish American Health System
- Entry: The Commuicator
- Project Team:
- Brian Reck, Jeff Dolphin, Jan Hagenlocher, Paul Greenland
Employee Newsletter, $501 or more per issue Award of Excellence
- Northwestern Memorial Hospital
- Entry: Connections
Employee Newsletter, $501 or more per issue Certificate of Merit
- Advocate Lutheran General Hospital
- Entry: Bulletin Board
- Project Team:
- Cindee Castronovo
Individual Achievement Award of Excellence
- Prairie Heart Institute
- Entry: Heart Smart for the Real World
Individual Achievement Certificate of Merit
- University of Illinois Medical Center
- Entry: Imagine A Day
- Agency: Impact! Communications, Inc
- Project Team:
- Michelle Rathman
Patient Literature, $2,500 per item or less Award of Excellence
- Sarah Bush Lincoln Health System
- Entry: Orthopedics and Sports Medicine
- Project Team:
- Stuart Bushur, Patty Peterson
Patient Literature, $2,500 per item or less Certificate of Merit
- OSF Saint Anthony Medical Center
- Entry: "Building For The Future", Newspaper Insert
- Project Team:
- Gerrie Gustafson, Gregory Alford, Marge Zimmerman, David Friedrich, Russ Koester, Cheryl Lester
Patient Literature, $2,501 per item or more Award of Excellence
- Alexian Brothers Hospital Network
- Entry: Literature series prepared for Alexian Brothers Behavioral Health Hospital
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
Patient Literature, $2,501 per item or more Certificate of Merit
- Rush-Copley Medical Center
- Entry: Guidance Care & Love
- Project Team:
- Rush-Copley Medical Center
Patient Literature, $2,501 per item or more Certificate of Merit
- Pekin Hospital
- Entry: Pekin Hospital Recruitment Brochure
- Agency: E.W. McDaniels Healthcare Marketing Group, Inc.
- Project Team:
- Randy McDaniels, Aaron Shane
Photography Certificate of Merit
- OSF Saint Anthony Medical Center
- Entry: Stenting
- Project Team:
- David Friedrich
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Entry: Baby in Stocking
- Project Team:
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
Physician Newsletter, $500 or less per issue Certificate of Merit
- Advocate Lutheran General Hospital
- Entry: Physician's Pages
- Project Team:
- Cindee Castronovo
Physician Newsletter, $501 or more per issue Award of Excellence
- Alexian Brothers Hospital Network
- Entry: Alexian Advanced Medicine Journal
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
Physician Newsletter, $501 or more per issue Certificate of Merit
- Alexian Brothers Hospital Network
- Entry: RAMA (Report of Alexian Medical Activities)
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
Print Advertising, Series Award of Excellence
- Alexian Brothers Hospital Network
- Entry: Ad Series in Chicago Tribune Magazine
- Project Team:
- Mike Kearns, Matt Wakely, Sylvia DuChateau, Monica Eorgoff, Mary Ellen Larson, Pat Schmidt, Nancy Florio, Hollis Bolton, Tiffany Parke, Donna Ryter
- Pekin Hospital
- Entry: Pekin Hospital Image Campaign
- Agency: E.W. McDaniels Healthcare Marketing Group, Inc.
- Project Team:
- Randy McDaniels, Aaron Shame, Emily LaHood
- Sarah Bush Lincoln Health System
- Entry: CON Advertisements
- Project Team:
- Patty Peterson, Stuart Bushur
Print Advertising, Series Certificate of Merit
- Southern Illinois Healthcare/Memorial Hospital of Carbondale
- Entry: Today's Medicine, Timeless Care
- Project Team:
- Tracy Herron, Marilyn Storch, Doug Bohringer, Steve Pautler
Print Advertising, Single Ad, $500 or less Certificate of Merit
- Methodist Medical Center of Illinois
- Entry: MMG Physicians
- Project Team:
- Norma Rossi, Kimberly Hoskins, Rosemary Stuttle
Print Advertising, Single ad, $501 or more Award of Excellence
- Illini Hospital
- Entry: illinibaby.com
- Agency: Gunter Advertising
- Project Team:
- Rob Gunter, Lisa McCluskey, Dick Oberg
- Swedish American Health System
- Entry: Primary Care
- Project Team:
- Brian Reck
Print Advertising, Single Ad, $501 or more Certificate of Merit
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Entry: New Vision
- Project Team:
- Resurrection Healthcare; Saint Elizabeth Hospital; Saint Mary of Nazareth Hospital Center
- Swedish American Health System
- Entry: Controversies in Breast Health; What's a Woman To Do?
- Project Team:
- Jennifer Fischer
- Swedish American Health System
- Entry: Introducing Dr. Deepak Malhotra
- Project Team:
- Jennifer Fischer
Print Advertsing, Single Ad, $501 or more Certificate of Merit
- Resurrection Health care
- Entry: Nurse Advice Print Campaign
- Agency: Donovan Design
- Project Team:
- Mary Ann Cunningham, Pat Favia, Donovan Design
Radio Advertising, Single Commercial Award of Excellence
- Illini Hospital
- Entry: illinibaby.com radio
- Agency: Gunter Advertising
- Project Team:
- Rob Gunter, Lisa McCluskey, Jim Knuth
Radio Advertising, Single Commercial Certificate of Merit
- Southern Illinois Healthcare/Memorial Hospital of Carbondale
- Entry: Plea to Governor: Malpractice Reform
- Project Team:
- Marilyn Storch, Phil Schaefer, Clear Channel Radio
- Southern Illinois Healthcare/Memorial Hospital of Carbondale
- Entry: Sleep Disorders Center
- Project Team:
- Tracy Herron, Marilyn Storch, Doug Bohringer
- St. John's Hospital
- Entry: St. John's Hospital
- Project Team:
- Brian Reardon, Ellen Feldhausen
- Swedish American Health System
- Entry: Primary Care
- Project Team:
- Brian Reck
- Swedish American Health System
- Entry: Women's Care
- Project Team:
- Brian Reck
